SEO Practical Full Course 2025: Learn On Page SEO, Off Page SEO & Technical SEO in 10 Hours

Learn about the importance of SEO and digital marketing for your website and business. Discover the impact of optimization on generating leads and increasing website traffic.

Understand the demanding role of SEO and how to prepare for it. Explore complete on-page, off-page, technical SEO, and AI aspects.

Join live digital marketing and SEO batches to access live classes and free tools for practical learning and preparation.

Learn the basic concepts of optimization, SEO, and why it is essential for your website. Understand the process of optimizing your website for search engines.

Explore search engine results and ranking factors. Discover how keywords and website optimization can improve search engine rankings and visibility.

Understand the process of improving web pages' ranking on search engines to increase traffic quality and quantity. Learn about SEO techniques and strategies.

Exploring the importance and benefits of SEO for individuals and businesses, including improving online visibility and attracting more traffic.

Highlighting user behavior online, such as not scrolling past the first page of search results, and the impact of keywords on business visibility.

Discussing the advantages of local business SEO, leading to increased visibility on search engines and driving offline leads for local businesses.

Exploring various career paths in digital marketing, including freelancing, SEO specialist, blogging, entrepreneurship, and marketing management roles.

Outlining essential skills for digital marketing, emphasizing practical knowledge in tools like MS Word, Excel, and technical proficiency for online work.

The speaker emphasizes the importance of using common sense in SEO and understanding different aspects to become an excellent SEO expert.

Basic English skills, including reading and writing, are essential for understanding and analyzing blogs and content, especially in the field of SEO.

Understanding keyword research and effective client communication are key skills required in SEO. Concepts like keyword research and client convincing are crucial for success in SEO.

Discusses the basics of search engines, their evolution, and the significance of search engine optimization in navigating and understanding the internet.

Explains how search engines work, providing insights into search engine result pages, their functions, and the importance of search engines in retrieving information efficiently.

Discussion on various search engines like Yandex, DuckDuckGo, and Google2 that provide different levels of privacy and country preferences.

Information on search engines like Baidu, Ecosia, and Ishi, highlighting their features and benefits for users.

Exploration of a search engine in Korean language, targeting BTS fans and South Korean audiences.

Explanation of the working of search engines, focusing on crawling, indexing, and ranking of web pages.

Discussing the chances of higher ranking between pages with 100 web pages and the category with less competition.

Using an example of a library to explain the concept, highlighting the importance of relevant content and indexing.

Exploring the factors to focus on for SEO, including crawl, indexing, and ranking, emphasizing the importance of indexing for good ranking.

Discussing factors like high-quality content, human-written content, and website speed for improving website performance and user experience.

Highlighting external factors like domain age, network of websites, backlinks, and social media signals that impact website credibility and ranking.

Discusses various factors affecting SEO such as website indexing, broken links, and techniques for improving SEO.

Details the enrollment process for SEO courses and classes by industry professionals.

Explains the concepts of Black Hat and White Hat SEO and emphasizes the importance of following Google's guidelines for SEO practices.

Explores the concept of Gray Hat SEO and the balance between White Hat and Black Hat SEO techniques for website improvement.

Highlights the significance of both on-page and off-page SEO strategies for website optimization and visibility on search engines.

Technical SEO is an essential part of on-page optimization. It involves aspects like website structure, coding, and improving search engine visibility for better rankings.

Explains the concept of dual time in SEO, where the user lands on a webpage but leaves without any interaction, impacting the bounce rate and relevance of the content.

Discusses the significance of bounce rate in SEO, indicating user engagement and content relevance. High bounce rates may indicate low-quality content or lack of relevance.

Discusses the various options for optimizing web pages such as click bricks, bounce rate reduction, and determining user preferences for leads or conversions.

Explains click-through rates, impressions, views, and the impact of SEO on website visibility and user interactions.

Emphasizes the significance of landing pages in digital marketing campaigns and the need to optimize them for better conversion rates and user engagement.

Discusses exit pages, user behavior analysis, and the importance of monitoring exit rates to improve page performance and user experience.

Keywords are essential for ranking websites on search engines. Finding the right keywords related to your business is crucial for visibility and attracting relevant traffic.

Choosing keywords that directly relate to your business helps in targeting the right audience. Keywords should match the search intent of users looking for your products or services.

Understanding terms like keywords, long-tail keywords, and search intent is crucial for optimizing websites for search engines. Identifying specific and relevant keywords is key to successful SEO strategies.

The use of specific intent keywords can improve website ranking. Both short-tail and long-tail keywords play a role in optimizing content for search engines.

Differentiate between general and specific keywords, including short-tail and long-tail keywords, for effective SEO and content optimization.

Consider the level of competition and domain authority when selecting keywords to improve website ranking on search engine results pages.

Discussion about the need for a digital marketing agency in Delhi and the importance of specific keywords for competition and conversion rates.

Explanation of the impact of competition on conversion rates and the difference between short and long tail keywords for digital marketing agencies.

Differentiating between navigation and informational keywords, and the significance of using relevant keywords for website ranking and user queries.

Differentiating between commercial and informational keywords and their relevance based on the type of website, such as e-commerce or blogging sites.

Explanation of LSI keywords and their importance for enhancing search relevance and user experience on websites.

Explanation of LSI keywords and their importance in SEO. Examples of synonyms and how they can be used as LSI keywords. Introduction to Web 2.0 technique for smart gameplay.

Listing of services offered on the website with information on courses and related business keywords. Mention of classes by industry professionals and opportunities for job assistance and live practical coaching.

Details about the blog section on the website, including information on salary trends for full-stack developers in India in 2023. Links and options for enrollment in courses available on the main business website.

Importance of using singular and plural keywords in content creation for ranking purposes. Discussion on keyword categories and brainstorming techniques for selecting appropriate keywords.

Explanation on the significance of selecting specific keywords related to a business for web pages or blogs. Importance of understanding user search behavior to optimize keyword usage and enhance ranking outcomes.

Creating a blank sheet in Excel and adding root keywords for research.

Exploring keywords related to kitchen designers and commissions for research purposes.

Using tools to discover new keywords using brainstorming techniques.

Explaining the concept of keyword volume and monthly searches for effective keyword research.

Focusing on relevance and understanding competition while selecting keywords.

Instructions on setting up a separate ID for project-related work after signing up for Google My Business. Details on switching to expert mode and entering necessary information like keywords.

Skipping the step of creating a campaign and focusing only on using the Keyword Planner for keyword research. Avoiding the need to create ad campaigns.

Discussion on selecting keywords related to locations and navigation options. Emphasis on targeting competition-specific keywords and filtering out non-relevant keywords.

Filtering and selecting keywords based on competition levels to narrow down the focus. Suggestions on removing low-volume keywords and focusing on high-competition ones.

Analyzing keyword volumes and competition ranges to prioritize relevant keywords for the project. Exploring options to filter and highlight specific keywords for in-depth analysis.

Highlighting the effectiveness and utility of a tool called Datras for industry-specific keyword research and analysis. Encouraging personalized exploration of the tool for better insights.

Discussion on how to conduct organic research and analyze keyword gaps to identify high-quality content keywords.

Explanation of the Keyword Magic Tool and its capabilities for analyzing and tracking keyword positions.

Overview of organic traffic insights, backlink analytics, site audits, and the importance of paid versions for detailed analysis.

Explanation of keyword volume and selection process using examples like Google2 and commercial keywords.

Discussion on competitor rankings, keyword trends, and the importance of monitoring competition levels.

Demonstration of keyword selection, volume analysis, and competition assessment using tools like Keyword Magic Tool.

Comparison of different SEO tools like PPTOOL, Ahrefs, and Ubersuggest for keyword research and analysis.

Introduction to the Serpstat tool for keyword research and competition analysis.

The speaker discusses the importance of selecting keywords based on volume and competition to improve website ranking.

Understanding the trend and popularity of keywords is crucial for effective ranking on Google.

The speaker explains the process of writing blog content, considering trends and time relevance for effective SEO strategy.

The importance of analyzing keyword trends over time for better content creation and ranking strategies.

Tips on optimizing web pages by aligning content with selected keywords and focusing on page relevance.

Strategies for keyword research to target specific pages on the website and optimize content effectively.

Advice on allocating specific keywords to different pages based on relevance and content optimization.

Organizing keyword lists and assigning relevant keywords to different pages for SEO optimization.

Discussing competitive analysis, relevance, and trending keywords for effective selection and optimization.

Discusses the significance of competition in SEO and keyword research for blog posts.

Explains the process of keyword allocation and consideration of competition and volume for blog posts.

Describes the selection of keywords for a blog post and the consideration of competition and volume.

Explores various approaches to keyword research and the importance of considering different strategies.

Discusses the evaluation of keyword research strategies, including different methods and approaches.

Discussion on generating ideas for blog content focusing on niche areas like gaming due to lower competition which can lead to higher reach and research for a business website.

Utilizing tools like Keyword Planner for research to create a business website for various businesses such as handicrafts, web development, bakery, and second-hand cars business.

Demonstration of brainstorming keywords using Excel for various businesses, selecting and analyzing keywords for optimization and competition assessment.

Analyzing keyword planner results to choose valuable keywords for targeting on the website, considering search volume, competition, and keyword relevance.

Refining the keyword list by adding more specific and relevant keywords, removing irrelevant ones, and focusing on high-volume and low-competition keywords.

Discussion on the types of services provided online and offline, focusing on courses in print and digital formats, targeting India as a location for service delivery.

Exploration of certification batches and course topics available online, including insights on how to identify relevant topics for research purpose.

Demonstration of conducting keyword research for data science courses, selecting and analyzing keywords for effective SEO strategies.

Explanation of keyword prominence and proximity in the context of web page optimization for SEO, highlighting the importance of keywords within the source code.

Understanding the concept of identification in web pages.

Explaining the term 'collection' in web pages and its relevance to websites, servers, and hosting.

Highlighting the significance of browsers and search engines in accessing web pages and content.

Explaining how browsers work, including entering URLs, accessing web pages, and the role of search engines.

Discussing the importance of different website types such as business, e-commerce, blogging, educational, and social media sites in SEO strategies.

Explains the concept of domain name and its importance similar to a home address for a website, highlighting the significance of selecting a domain name that represents the website effectively.

Describes the components of a URL, such as the domain name, full URL form, and the significance of each part, including the protocol and domain extension like .com, .in, etc.

Discusses the process of domain name registration, importance of prioritizing domain names, selecting appropriate domain extensions based on the purpose of the website, and the significance of domain marketing.

Explains different hosting options like WordPress hosting, shared hosting, VPS hosting, and cloud hosting, emphasizing the choice based on website size and requirements, with a focus on hosting impact on website performance.

Discusses the importance of hosting services and suggests options for hosting based on specific needs and requirements.

Explains the limitations of free hosting services, including the ability to add only a limited number of pages and data, as well as the impact on website responsiveness.

Highlights the availability of various hosting options and services, recommending consideration of features and benefits before making a decision.

Describes the process of creating the structure of a website using HTML, including the creation of walls (divs) and incorporation of CSS for styling.

Explains how CSS is used to style and design web pages, including the addition of elements, layout adjustments, and overall page customization.

Introduces the concept of Javascript for creating interactive elements on websites such as clickable features, pop-ups, and form interactions.

Discusses the significance of source code in understanding website structures, elements, and functionalities, emphasizing the roles of HTML, CSS, and JS.

Discusses the importance of testing website responsiveness across various devices and platforms using tools like 'Google Mobile-Friendly Test'.

Introduces a platform where users can check the responsiveness of their websites across multiple platforms simultaneously.

Guidance on checking website responsiveness by clicking on 'Check Your Website' button and observing the desktop and mobile views.

Explains how to troubleshoot responsiveness issues like text overlapping and element alignment problems on mobile devices.

Explains the structure of a web page's resource locator and URL, emphasizing the importance of SSL certificates and registered domain names.

Discusses the creation of sub-domains like courses.com and domain variations, highlighting the impact of domain changes on URLs and optimization strategies.

Covers URL optimization techniques, including primary keywords, slugs, and parameter links, to enhance search engine visibility and user experience.

Explores the significance of meta tags in the page source code, focusing on page titles for search engine indexing and the importance of accurate and optimized titles.

Emphasizes the importance of using a unique title for each page along with the primary keyword, ensuring it is interesting and relevant within 580 pixels.

Discussion on creating meta titles and meta descriptions with proper length constraints, and the importance of keywords allocation.

Guidance on optimizing meta titles and descriptions by considering pixel limits and suitable keywords allocation for better search visibility.

Explanation on avoiding keyword cannibalism by allocating keywords appropriately and ensuring unique content for each page.

The speaker discusses the importance of writing descriptions with keywords, focusing on key points like pixels, keywords usage, and interesting factors for website and WordPress content.

Guidance on optimizing headings for SEO purposes, emphasizing the importance of using key words in h1 and h2 tags, checking the hierarchy of headings, and ensuring keyword presence in primary headings.

Discussing the importance of optimizing content quality to rank better on search engines, using appropriate keywords to understand competitor strategies, and utilizing headings effectively in WordPress.

Explaining the use of meta keywords and tags in SEO, avoiding keyword stuffing, and the significance of accurate keyword usage for matching content with user searches.

Detailing the importance of internal linking for website structure, anchor text relevance, authority distribution, and linking to related pages within the same domain.

Highlighting the role of external links in SEO, showcasing authority through references, and cautioning against linking to low-value or unrelated websites.

In this segment, the speaker discusses how to optimize anchor text to effectively connect internal and external links, emphasizing the importance of using relevant keywords in anchor text.

The concept of keyword density is explained, focusing on the percentage of times a specific keyword appears in content. The speaker advises on maintaining an optimal keyword density to enhance SEO performance.

Discusses the importance of using synonyms to control keyword density in content writing and optimizing meta tags to manage keyword density effectively.

Explains what plagiarism is and the need to check for plagiarism to ensure unique and original content. Also discusses tools for detecting plagiarism.

Importance of conducting spell and grammar checks for content to ensure accuracy, using online tools and platforms for this purpose.

Importance of adding alternative text (alt tags) to images for SEO and crawlability, ensuring images are descriptive and relevant to the content.

Discussion on optimizing images, alt tags, and page ranking for interior designers in Bangalore.

Exploration of image optimization through alt tags for websites, specifically in WordPress.

Explanation of technical SEO aspects such as crawlability, site maps, broken links, duplicate content, and loading times.

Importance of SSL certificates, W3C validation, and technical points in ensuring website security.

Guidance on creating and checking site maps for effective SEO strategies on websites.

The process of creating a site map for a static website is explained, including reading out all pages, generating an XML file, and uploading the site map.

Details on crawling the website using the generated site map, uploading the site map, and enabling auto-generation of the site map in WordPress.

Instructions on uploading the site map using cPanel on a website, including accessing the file manager and uploading the site map file.

Demonstration of using the All in One SEO plugin to enable site map generation and the importance of generating a site map for better website organization.

Explanation of the robots.txt file, its use in controlling page indexing, and how it helps to prevent unwanted crawling of specific pages on the website.

Instructions on configuring crawlers to avoid crawling specific pages by creating a robots.txt file and using manual methods.

Steps to create a robots.txt file easily using various tools and manual methods with detailed instructions on configuring the User-Agent and disallowing specific URLs.

Guidance on using specific User-Agents for crawlers to avoid crawling specific content on websites and understanding the importance of disallowing pages.

Explanation of canonicalization issues when multiple URLs point to the same content, impacting indexing and ranking of pages, along with solutions using canonical tags.

Explanation of the Canonical tag usage in source code and its importance in SEO for specifying the preferred URL to search engines.

Discussing the consideration of URLs for indexing, website consistency, and the significance of canonical tags in determining the preferred URL.

Definition of broken links, reasons for broken links like deleted pages, server errors, and how to fix broken links for SEO optimization.

Explaining the concept of a 404 error page and how it occurs due to unavailable pages on the server.

Description of the server responding to webpage requests and delivering the home page if the requested page is available.

Exploring the response from the server when a requested page is not found, leading to a 'Page Not Found' message.

Discussing the creation of customized error pages for a better user experience and retention on the website.

Explanation of handling redirections for transferred ownership or directing users effectively to relevant pages.

Discusses setting up temporary and permanent redirection in WordPress using plugins.

Explains the process of configuring redirection plugin for WordPress.

Importance of schema markup for improving website crawlability and search engine understanding.

Overview of organizational schema markup and its significance for websites.

Guidance on selecting the type of organization such as corporate, business, college, elementary school, high school, or WU Cube Tech.

Instructions on naming the organization as WU Cube Tech, providing alternative names, and adding the URL and logo for WU Cube Tech.

Adding customer service phone number, language options, toll-free number, social profiles, and copying/pasting image addresses.

Guidance on adding schema for personal information, including examples like founder profiles, and positioning schema for the entire website, such as in the header.

Explanation of schema structure, giving examples like family lists, awards, and profiles for celebrities or individuals.

Instructions on using schema market generator, including entering recipe name, keywords, and preparation details, as well as selecting images and categories.

Discussion on adding ingredients and calculating calories in recipes. Recommendations on avoiding specific ingredients based on aggregate rating. Providing sample recipe schemes.

Explanation of FAQ schema importance for websites. Generating and creating keywords. Differentiating search results based on schema. Benefits of adding schema to websites.

Importance of product schema for e-commerce websites. Adding product schema for products being sold. Including details like title, price, availability, reviews, and ratings.

Explanation of the schema structure and the importance of clear coding practices for developers to send codes and tags for crawler readability on websites.

Description of the recipe schema and its placement on a page along with developer actions like conditional formatting and adding URLs.

Introduction to the Header Footer Code Manager plugin for adding sections to a website with ease.

Tutorial on using the Snap It plugin to organize website sections and create specific schemas based on different page types.

Explanation of the Open Graph Protocol for improving website appearance on social media platforms when sharing links.

Discussion on the automatic generation of title description and image thumbnails without keyword stuffing, focusing on using keywords correctly.

Explaining two types of Twitter cards for sharing on platforms, with recommendations on choosing between summary with large image or image with less text based on requirements.

Tips on compressing and optimizing images on websites, including setting size limits, merging images, and adding icons for PNG and web formats.

Suggestions for improving website loading speed, such as minimizing redirects, enabling browser caching, and reducing unnecessary plugins for SEO benefits.

Introduction to tools like PageSpeed Insights for checking and optimizing web page load times for improved performance and ranking factors.

Explanation of the three important core web vitals: Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS). Discusses the ideal values for each vital and the importance of optimizing them for better website performance.

Tips on improving Core Web Vitals, including optimizing images, desktop performance, and ensuring proper loading times. Emphasizes the significance of enhancing LCP, FID, and CLS for a well-functioning website.

Walkthrough of setting up Google Analytics, creating accounts, and configuring tracking for websites. Details on selecting industry categories and creating tags for tracking data effectively.

Explanation of adding and verifying website properties using tools like Google Tag Manager. Instructions on confirming website ownership and the process of adding verification tags to the head section of the site for validation.

Finalizing the website verification by adding specific tags to the head section of the website and confirming property verification for accurate data tracking.

Discussion about the verification of properties and pages indexed by Google.

Explaining how Google indexes pages and the importance of canonical URLs.

Importance of analyzing page experience and URLs for optimization and potential issues like being flagged as spam.

Discussion on optimizing off-page SEO through backlinks, site promotion on social media, and increasing website traffic through popular platforms.

Explanation of on-page SEO techniques including technical and non-technical changes to enhance website visibility and ranking on search engines.

Importance of backlinks for building website authority, increasing trust, and improving website ranking through off-page SEO strategies.

Follow backlinks help drive traffic to websites. The more follow backlinks you have, the higher the link value and traffic transfer. However, it is crucial to avoid spammy backlinks to maintain website security and increase domain authority.

Domain authority is determined by factors such as backlinks, ranking, traffic, and security based on Google's algorithm. Websites with higher domain authority rank better and receive more traffic.

High-quality backlinks from reputable sites are crucial for ranking and traffic. It's essential to differentiate between high-quality and low-quality backlinks as they impact website authority and ranking.

Domain authority is influenced by factors like domain age, backlinks, and spam score. Maintaining a low spam score and focusing on high-quality backlinks are key to improving domain authority.

Page authority and domain authority are essential for search engine ranking. They represent the likelihood of a domain or page to rank on search engine result pages based on various parameters and metrics.

The speaker discusses the process of submitting a site to search engines, emphasizing the importance of checking the Domain Authority (DA) and spam score of the website before submission.

Explanation of finding suitable blogs for submission, highlighting the need to check DA and spam score before proceeding with submission.

Guidance on how to submit a site or add its URL to search engines, stressing the importance of verifying email IDs for successful submission.

Discussion on the significance of business listings, categorizing them as a crucial activity for businesses to advertise their services.

Steps to create listings on business listing sites, including adding titles, descriptions, and URLs for services, and emphasizing the need for accurate and engaging content.

Explanation on how to enter data in a sheet after submission.

Guidance on entering website and submission link, including the target page.

Targeting the Android development page to input page details.

Submitting listings on classified or business listing sites.

Discussion on VPN usage for international SEO techniques.

Explanation of PPT and PDF submission techniques for websites.

Tips on providing content with links for better engagement, utilizing social bookmarking sites for sharing, and paying attention to domain authority and spam scores.

Discussion on off-page SEO techniques focusing on guest posting and creating quality backlinks, emphasizing the importance of relevant links and avoiding promotional content in articles.

Requirements for guest posting including professional articles, avoiding self-promotion, and adhering to guidelines for link placement and content relevance.

Instructions on setting up a Gmail account by adding the ID and password, entering name and username, and navigating to the channel options.

Details on accessing complete free courses on the youtube1 t portal at c.sc tech.com by clicking on the provided link.

Utilizing ClickBricks to add links to your website in the video description for promoting content.

Exploring the Kora platform for asking and answering questions related to various topics, promoting brand, and increasing followers based on engagement criteria.

Guidance on answering questions on Kora based on followers, views, and engagement criteria for effective promotion and visibility.

Tips on crafting effective answers on Kora to attract more followers and engagement, ensuring high-quality content and promotion.

Understanding the importance of views, followers, and engagement on Kora for determining the visibility and impact of posted answers.

Providing a walkthrough on how to respond to questions effectively on Kora by considering engagement metrics and content quality for optimal promotion.

Analyzing the engagement and views of answers on Kora to assess the effectiveness of responses and adjust promotion strategies accordingly.

Strategies for promoting content on Kora through thoughtful responses, engaging with the audience, and maximizing visibility and followers.

The process of submitting articles for backlinks and traffic generation on various platforms like Medium and others.

Explanation of conducting backlink analysis to evaluate the quality and quantity of backlinks for SEO purposes.

The speaker discusses the process of managing backlinks, including understanding toxic backlinks, auditing backlinks, and improving social signals for website ranking.

Social signals play a crucial role in website ranking by indicating the presence and engagement of a website on social media platforms.

The importance of helpful content, avoiding duplicate or grammatical errors, and focusing on on-page SEO factors like content quality and page load time for better website ranking.

Understanding the importance of mobile responsiveness and optimizing page titles, including the significance of keywords within page titles for ranking factors.

Importance of proper description and image optimization for perfect indexing and content visibility on websites.

The necessity of proper internal linking and navigation to enhance user experience, reduce bounce rates, and improve website ranking factors.

Discussing the significance of quality backlinks, relevant websites, and anchor text placement for enhancing website authority and ranking.

Exploring engagement metrics like session duration, traffic flow, and user interactions as critical ranking factors influenced by user behavior on websites.

Understanding event tracking, user engagement, session duration, conversion rates, and visitor behavior as essential factors for website performance evaluation.

This section provides a detailed overview of analytics data including acquisition sources, page-wise visits, engagement metrics, user behavior analysis, and monetization insights.

Learn about the sources of user acquisition such as organic search, social media, and referrals. Understand user engagement metrics and session data to identify content preferences.

Explore how to create and track events to monitor user interactions such as clicks, scrolls, and page views. Analyze user engagement and behavior through events data for effective website optimization.

Discover opportunities for industry professionals including access to class recordings, job assistance, live practical batches enrollment, and guidance for career advancement.

Gain insights into website traffic sources, engagement rates, clicks, impressions, and top queries for search engine rankings. Track click-through rates and analyze website performance metrics.

Discusses analyzing website traffic patterns to make content decisions based on active days, traffic trends, and page deletion strategies.

Explains identifying server errors, crawl issues, and pages not indexed, including checking for 404 errors and understanding Google indexing.

Discusses submitting and checking the site map (sitemap.xml) for improved user experience, analyzing URLs, checking page speed, and enhancing mobile user experience.

Explains setting up position tracking using free tools targeting keywords, project setup, domain addition, keyword tracking, and starting tracking.

The speaker discusses the process of conducting a website SEO audit, including checking for limitations and problems, performing a complete examination, and using tools for auditing websites.

The checklist and parameters for a website audit include considerations like limitations, problems, and tools for manual checks, automated website auditing tools, and parameters to be considered during the audit.

The speaker explains the importance of checking website responsiveness on various devices like desktops and mobiles, ensuring that all elements display correctly, including buttons, text, and functionalities.

The process involves analyzing website performance using tools like GTmetrix and Google PageSpeed Insights to assess speed, Core Web Vitals, and overall performance on mobile and desktop devices.

Discusses using AI tools to check the amount of plagiarism and the quality of content on Plez with the AI content detector.

Talks about activities on Content and Scale website after copying content and checking with AI content detector.

Explains the process of analyzing titles, descriptions, site map, internal links, schema markup, and alt text on websites for optimization.

Discusses reviewing code, ensuring there are no errors, checking for open graph tags, and inspecting images and tags for website optimization.

Discusses site performance, identifying errors, backlink analysis, spam score check, domain authority check, and providing SEO recommendations for enhancement.

Talks about building professional connections, showcasing portfolios, approaching businesses for projects, using freelancing websites like Upwork and Guru for digital marketing projects.

The speaker suggests creating a portfolio website showcasing your work, projects, and achievements to build credibility and attract clients. Ranking this website on search results can enhance visibility and branding, leading to potential opportunities.

After gaining experience and building a portfolio, you can start your own agency offering services like website development, digital marketing, and more. Utilizing communication skills to attract and convert clients is essential for agency success.

The process of setting up a gig on Fiverr involves creating a detailed profile, defining services offered, adding tags, and showcasing skills and certifications. Engaging with potential clients effectively and showcasing quality work is crucial for success on the platform.

Explaining the importance of providing complete information in the gig description, including the services offered, methods used, and demonstrating expertise. Utilizing AI tools and communication skills to engage with clients and address their queries effectively.

You can add your photo and list the services you provide. After publishing, you can set a cover photo to display how your services are showcased. Information added will be visible including reviews and starting portfolio. The images you add will be displayed accordingly, and users can contact you through messaging.

Apart from fiverr.com, guru.com, and upwork.com, you can create your account on other platforms as well.